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The Alannah and Madeline Foundation

The Alannah and Madeline Foundation will partner with Cricket Australia for the BBL season

Cricket Australia (CA) will partner with The Alannah and Madeline Foundation to help keep children safe from violence.

The Alannah and Madeline Foundation, a national charity protecting children from violence and bullying, will become the official Community Partner of the KFC T20 Big Bash League (BBL) for the 2014-15 season.

Alannah and Madeline

It forms part of Cricket Australia’s community action program, Cricket Cares.

The partnership between cricket and the foundation will focus on two key areas.

It will see the BBL help raise funds for The Alannah and Madeline Foundation’s Buddy Bag program, which provides essential items such as toiletries, pyjamas and underwear to the thousands of children who enter emergency accommodation to escape violence each year. 

The partnership will also support the Foundation’s Better Buddies Framework, a program which has been introduced in more than 1400 primary schools across Australia to help prevent bullying by creating friendly and caring school communities.

The Alannah and Madeline Foundation is delivering programs in one in three Australian schools. Throughout the BBL season players will visit schools across Australia to help raise awareness about bullying and ways to create safe and supportive environments for children.  

The partnership will be brought to life at the BBL Final in Canberra where the crowd will be asked to make a commitment to stand up for all children, who are often the forgotten victims of violence.

For more information visit www.amf.org.au.